The 8 Key Elements That Make You a Superhero in Engagement

You must use a variety of comments to attract visitors to your page.  The more you engage with others, the more people will engage with your tweets and your account will grow.  If you want to increase your engagement rate, then engage first.

Depending on your growth goals, this will determine how many comments you should post a day.  My goal is always 100 comments per day, although my average is around 30.

I have found that engagement is a surefire way to build a Twitter page.  Showing genuine love to other people will always pay off.  Especially if you persist and never give up.

Here is what others are saying about my efforts:

Without further delay, here are my top 8 tips:

1) Power Notes

Use a Power Note format when leaving your comments.

A Power Note is an idea that is introduced in the “7 Levels of Communication” by Michael Maher.  Power notes are similar to handwritten Thank You notes.

Your comments should have the following 4 elements: 

1. Use “you,” not “I,” “me” and “my”– Since the note is about them, focus on them. 

2. Be specific in your praise– State exactly what you are thanking them for. 

3. Positive projection– Notice a positive characteristic in them and include it in the note.

4. P.S. — This is the call to action. For example, indicate if you want them to call, text or email you, etc.  For me, it’s a question usually: What do you think?

“Remember that a person’s name is to that person, the sweetest and most important sound in any language” 

– Dale Carnegie

I usually include the first name of the person I am responding to in the first line.

Writing a catchy comment can inspire people to reply or go to your page and follow or engage with your content.  If they really like your comment, they may send you a DM or click your website link.

In comments, it’s important to:

  • Be Specific 
  • Be Positive
  • Keep the Conversation Going

Be Specific: 

Create your reply with some of the words that your reader used in the original tweet.  

Talk in language that your reader uses.

Get to the point.  The good thing about Twitter is that it’s designed for short messages, not for long stories.

Be Positive: 

There is already enough negativity in the world.  So, be a breath of fresh air and write to make someone smile.

Talk about the good they have done with honest praise. Relate and empathize with them.

This is how you will create a win-win-win… they feel good, you feel good, AND you sharpen your copywriting skills.

Keep the Conversation Going: 

Ask a question in your comment.  

I prefer to leave my questions for the last line of the tweet.  Some of the most common questions I use are:

  • What about you?
  • What do you think?
  • What do you say?

Here is an example: 

A question entices your reader to keep the conversation going which builds more connection and likeability for you.

It’s worth trying out to see what results you get.

2) Great Copywriting

Great copywriting comes from study, practice, and feedback.  It is the ability to communicate your message and persuade your reader to take action. 

Make your sentences flow.  Read your comment out loud before posting.

The following should be taken into account: 

  • Length 
  • Writing style
  • Format

Length: 

Twitter allows up to 280 allowed per tweet.

If your comment contains too much information or if it’s just about you, your viewers can become overwhelmed and stop reading entirely. 

Ideally, readers should be intrigued to relate or reply to your comment.  

Concise copywriting will make your message more effective and these skills can transfer into the DMs too.

Writing style:

Write at a 5th or 6th-grade level, not because your readers are dumb, but because it saves them time in reading your comments.  

I really like to strive for a 3rd or 4th-grade reading level if possible.  You can use an app like Hemingway to grade your copy.

Write in simple language.

Avoid using complex words or it will discourage your reader from reading the rest of your copy.

Making your copy reader-oriented will help it speak to your reader directly, which is a core copywriting rule.


Talk directly to your reader. 

Keep it conversational.  My motto is to come off as a person that others want to grab a beer with.  If you don’t drink alcohol, then you can say smoothie or milkshake.  

“People don’t care how much you know until they know how much you care.” 

– Theodore Roosevelt  

Make someone feel warm and leave comments without the expectation of return.  This is goodwill and you will be seen by the COMMUNITY as a friendly person of value.

Format: 

Using different formatting strategies such as bullet points, lists, numerals, bold type, italics, etc helps ensure that the most important information will stand out in your copy.  

Remember, the majority of online users just scan web pages.

Spacing is important… 2 sentences or just 1 sentence and a line break is a great format.

Your comment should be easily scannable.

The following is an example of spacing in comments: 

This tweet has a super clear format.

It is easy to scan.  Simple.

3) Images and GIFs

We live in a world of shortening attention spans which means short content is the future. Adding a visual element to your comments can enhance the experience and help someone get the idea of your response much quicker than reading text.

Over time you will have a collection of GIFs that you use frequently.  

I have a few that I use in constant rotation, usually to Agree, Celebrate, or show Support.

Here are the 2 main types of media that can be used to enhance your comment:

  • Images
  • Gif

Images: 

Images in your comments should be eye-catching. They should also draw attention, be relevant, and aid in the experience of your reader. 

Images in comments can be used for a variety of purposes, such as:

  • Relate on a common interest
  • Display cultural relation
  • Draw focus to a common human emotion or feeling

GIFs:

  • It’s common to see top comments containing only GIF with no text. 
  • Sometimes a GIF can convey the same message that text can.
  • If used correctly, GIFs are easily understood and more entertaining.

Here is an example of a well-put GIF in a comment:

Also, I download photos from Twitter that are hilarious so I have a secret stash of reaction photos…

Using media in your comments will add flare and something visual to connect with.

GIFs work well on Twitter. These moving pictures are more interactive than still ones and are excellent for capturing the attention of your reader and conveying emotions quickly. 

4) Emojis

Why should you use emojis?

We use emojis to add some life to a blob of text.  But don’t overdo it.  

This can enhance the feeling of your content on a subtle yet sweet level.  Emojis also add a bit of color.

Here are some common emojis I use and what type of comment I may leave with them:

🙂 Slightly smiling face:

Have a great day! 🙂

🚀 Rocket:

Let’s grow! 🚀

🎯 Bullseye:

Nice point my friend! 🎯

👍 Thumbs up:

Totally agreed! 👍

🙌 Success:

Great tweet buddy! 🙌

These are the 5 most common emojis I use.  But I also use 💰, ✍️, 👏, 🤓, to communicate on Money Twitter.

I use them so often that they are in the Recent section of my Keyboard/Text panel on my smartphone for quick access.

5) Humor

Studies have shown that a sense of humor can improve your mental and physical health, boost your attractiveness, and improve your leadership.

Be funny!  

It helps to know popular media, trending shows, and movies.  I don’t really stay in the loop but I manage just fine.

I watch stand-up and improv comedy on YouTube so I get a lot of ideas.  

The point of humor in this context is to connect and nurture relationships while also attempting to give someone a good laugh.

It doesn’t always work but it is worth a try because we all need a laugh to boost our day.

If it works, it can provide your reader with a smile and a warm feeling that could help them see you as more friendly.

Here is a great example of good humor in comments (next page): 

6) Templates / Clipboard – Getting faster

The faster you tweet, the more you eat.

This sentence was meant as a joke but there is some truth to it.

The goal is to become really quick at leaving high-quality comments.  You can do it, it is a mindset and a practice thing.

It takes me about 1-2 minutes to write a sincere comment.  

Sometimes it may take up to 3 minutes if I am creating a super thoughtful response.

That comment becomes a backlink to my page and a representation of my brand.

Your comment needs to be more noticeable than the other comments in the thread. 

This is a great way to stand out to your reader and anyone who reads this comment thread.

Templates:

Copy and paste your best comments into a clipboard or notepad file.  

You can use your clipboard file to create many comments with the same base.  Then add a few words, possibly a new sentence or two.

Proof it before posting and you have a newly created comment from a template.

Text-to-speech:

Personally, I like text-to-speech and feel it’s the fastest option for me.

This feature is a life-saver!

It sounds more conversational usually too. 

But it doesn’t always spell words right so proof before posting.  And make sure to add proper line breaks if using this feature.

Practice & Flow: 

Your skills will get better and you will begin standing out the more you practice.  People will begin to realize how valuable your comments are and will want to engage with you more.

You get faster after your first 5-10 comments and get into a flow state.

Flow is a state of mind in which a person becomes fully immersed in an activity.

The more you practice, the more you will develop a routine for deep work.

Deep work is a professional activity performed in a state of distraction-free concentration that push your cognitive capabilities to their limit.

Copy:

I recommend that you use proper grammar and punctuation in all of your copy.  

Although, I have tested and punctuation does not make a big difference if you are being sincere.  

It’s best to avoid run-on sentences and use line breaks.

This is for high-volume comments, I am not saying this is true for normal tweets.  

You should test whether punctuation is a difference maker in your endeavors on Twitter comments.

Responding to the same niche of content will make you faster.  

For instance, the more you comment on self-help content, the more you realize some of the same ideas are always being repeated… discipline, motivation, failure, process, success etc.

Over a high volume of comments, those periods and commas add up to time spent.  I like to use commas.  But I use periods less often, going for line breaks instead.

Here is a great example of a well-performing comment (next page): 

7) Best place to leave these comments

I tend to respond to comments that will only take me 1-2 minutes.

Some people are really creative and original.  If I have to think too much about the response, then I will just find a simpler tweet that they have to respond to.

The goal is to light up their notifications so that when they check, they see a lot of me. 🙂

Use a List and add the best engagers you interact with.

Use a List and add the top growing accounts you find.

I rotate engagement between these two lists.

Additionally, you should post comments on accounts that are way larger than yours to give your comment and your page a great chance at exposure.

Great engagement doesn’t require you to be really smart.  It requires creativity and discipline.

8) Other best practices for best results

I use a timer because time motivates me to go faster especially if I know an alarm is going off.  Or you can use an app like Forest to focus.

I participate in Shut Up and Write groups for focused writing sessions.  This has dramatically increased my productivity being in a virtual space of other writers around the world.

I use text-to-speech and word recognition for my highest-used statements:

  • Nice tweet
  • Great tweet
  • Have a good day
  • Have a nice day

90% of the time, I only engage to show support.  It’s less about what I think or what I care about unless directly asked.  For me, engagement means showing love to others.

My focus is leaving comments on people’s pages where I want to eventually nurture a relationship through Direct Messaging.

Strive to make your comment the best in the thread.  

It won’t always happen but that’s my primary focus.  If the thread is filled with comments, then I may not try to beat everyone else with more text.  

I will find a funny image or GIF and create a tweet like this:

Or I might find a less competitive thread to write a nice comment in.  Some of my other best practices are:

  • Use dark mode to reduce strain on eyes.  
  • Use a List to engage with tweets hot off the press or performing well.
  • Read “How to Win Friends and Influence People” by Dale Carnegie.

Having a “Dig Your Well” mindset helps which means leading with value and generosity in your communication.

Engaging when most of your audience is online does help but hasn’t made a huge difference for me if I am leaving comments in high volume.  Feel free to experiment and find out what your experience is with this.

Thank you for reading and I hope this guide has brought you some additional value for you to engage like a superhero. 

If you are struggling with getting engagement for your page or you want more ideas for growing your Twitter page, then let’s chat and we can work on this together. 

DM me on Twitter or you can send me an email at delles@groundupbiz.com  

Talk soon,

– Delles

3 thoughts on “The 8 Key Elements That Make You a Superhero in Engagement”

  1. Really nice tips Delles!

    I’m going to approach audience building on Twitter from a whole new angle now.

    Thanks for sharing.

    Reply
  2. Thanks for this information Delles, you covered a lot of strategies that will be useful to refer back to time and time again 🆓🎮!

    Reply

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