How to Hire a Marketing Consultant

Know exactly what goals you want to achieve in your marketing campaigns.

Know what your budget is.

Evaluate candidates on LinkedIn and take a look at their portfolio to see if they have worked with clients that are similar to your business and situation.

Great consultants are great listeners so pay attention because if they keep interrupting you then they are probably a bad fit.

Take a look at their rates and comparison to the value that is provided and see if there’s any guarantees that come with their services.

Ask for references and clarify the exact process the consultant will take to get you from where you are to where you want to be.

Ask them do they have any extra resources you can consume. Really think about the trust you’ve built up to this point. The only risk is that you won’t achieve your goal if you work with this person.

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