The reason we do this is so that our content has a serious chance at ranking on Google with organic search traffic.
How do you do keyword research for content marketing?
The first and most basic way is to use Google keyword planner and to go to google.com and play the alphabet soup game.
What are keywords in content marketing?
Keywords are the phrases that people type in into search engines to find the content (answer) they’re looking for.
Keywords show curiosity and intent behind what the goal for the search is.
What is the best keyword research tool for content marketers?
semrush and seo surfer have been great to me.